The e-mail it arrives in even references Snopes:
"I DID check Snopes - it IS legit ... They're trying to match a recent deal by Nokia!"
Of course, in reality, Snopes debunks it. It's actually an OLD hoax which keeps rearing its ugly head from time to time.
For the record, there is no Anna Swelund employed by Ericsson, and never has been, despite your being told to send copies of the e-mails you forward to Anna.Swelund@ericsson.com.
What's amazing is that even after all these years, and all the iterations of this ridiculous Internet hoax, people continue to fall for it...